The interface : IBM and the transformation of corporate design, 1945-1976

In February 1956 the president of IBM, Thomas Watson Jr., hired the industrial designer and architect Eliot Noyes, charging him with reinventing IBM's corporate image, from stationery and curtains to products such as typewriters and computers and to laboratory and administration buildings. What...

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書目詳細資料
主要作者: Harwood, John (Author)
格式: Online Resource 圖書
語言:English
出版: Minneapolis, Minn. : University of Minnesota Press , 2011
主題:
Rand, Paul > 1914-1996
Noyes, Eliot
International Business Machines Corporation > History.
International Business Machines Corporation > History
Rand, Paul
Industriedesign
IBM Corporation
Geschichte 1945-1976
在線閱讀:http://kunst.proxy.fid-lizenzen.de/fid/upso-ebooks-art/dx.doi.org/10.5749/minnesota/9780816670390.001.0001
相關項目:Druckausg.: The interface
作者筆記:John Harwood
E-Book Packages:Oxford University Press : Minnesota Scholarship Online / Architecture
實物特徵
總結:In February 1956 the president of IBM, Thomas Watson Jr., hired the industrial designer and architect Eliot Noyes, charging him with reinventing IBM's corporate image, from stationery and curtains to products such as typewriters and computers and to laboratory and administration buildings. What followed - a story told in full here - remade IBM in a way that would also transform the relationships between design, computer science, and corporate culture.
實物描述:Online-Ressource (1 online resource (278 p., [8] p. of plates))
ISBN:9781452946825

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