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The interface : IBM and the transformation of corporate design, 1945-1976

In February 1956 the president of IBM, Thomas Watson Jr., hired the industrial designer and architect Eliot Noyes, charging him with reinventing IBM's corporate image, from stationery and curtains to products such as typewriters and computers and to laboratory and administration buildings. What...

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Bibliographic Details
Main Author: Harwood, John (Author)
Document Type: Online Resource Book
Language:English
Published: Minneapolis, Minn. : University of Minnesota Press , 2011
Subjects:
Online Access:http://kunst.proxy.fid-lizenzen.de/fid/upso-ebooks-art/dx.doi.org/10.5749/minnesota/9780816670390.001.0001
Related Items:Druckausg.: The interface
Author Notes:John Harwood
E-Book Packages:Oxford University Press : Minnesota Scholarship Online / Architecture
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